Why can't milk powder make domestic milk?

For some time, foreign milk powder frequently exposed quality storms. However, this does not affect the rapid progress of foreign milk powder. In the high-end milk powder market in China, the market share of foreign milk powder has reached more than 90%. Over 80% of domestic consumers believe that the quality of foreign milk powder is better than that of domestic milk powder. In the past, it was often called "The wolf came to the wolf." It is impossible to hand over the responsibility of a nation with a glass of milk to foreign milk powder. But now the foreign milk powder really came, and the scene of domestic milk powder rising up did not appear.

According to experts, “The domestic foreign milk powder has a preconceived notion that foreign countries’ special safety does not really understand the actual situation.” No country in the world dares to promise 100% safety of its powdered milk. The problem lies in the degree of pollution and The accident density is different. To attribute consumers' pursuit of foreign milk powder to "ignorance" is too arbitrary. There is a real "preconception" and domestic milk is in the front. The reason why foreign milk powder enters the Chinese market in large quantities is not so much that consumers give up domestically produced milk, it is better to say that domestic milk has given up on itself. If it is not the case of melamine, how can the foreign milk powder have the same chance as the wolf?

Reflected by the conditions of the market, foreign milk powder came in, and domestic milk should learn lessons from melamine, and catch up. The reality is that foreign milk powder does not produce a blunt effect. Before, the domestic milk is still shouting several "wolf came", and now it is good, bored, let the market away by foreign milk powder, just grab a little meat from the wolf mouth. For melamine, it was already three years old. However, the fifth round of inspection of the storm detected melamine. In other words, until now, domestic milk has not crossed the river of melamine. For consumers, they do not want to be fond of foreign milk powder. Domestic milk can not be reassuring. Even a gesture is not revealed. What do consumers want? You can't always send an e-blog.

The counterforce effect of foreign milk powder has failed, completely deviating from our basic understanding of the market. This point, the experience of the United States can be copied. The United States has spared no effort in shaping the reputation of the dairy industry. There is a mature recall system. Once a dairy product has a problem, it immediately asks for an all-out order, one can not stay, and the fine is retained. The number of shelves must be verified and the company must bear the burden of consumers. Health loss and other expenses. When we "soften our hearts" against some companies, they seem to be protecting. In fact, they have buried the entire market. So that the foreign milk powder came, did not play a bit of bucking force; domestic milk helped, the more escorted like a small fight.